#ABLEtoSave Public Awareness Campaign Toolkit

By promoting and participating in the #ABLEtoSave campaign, your organization will help more people with disabilities begin their journey to increased financial stability.

The ABLE National Resource Center (ABLE NRC) kicks off the 2025 #ABLEtoSave Month on Tuesday, April 1! This month-long campaign will provide people with disabilities and their families information about the significance of ABLE accounts and how these accounts can be used to address daily needs, help achieve long-term goals and dreams and increase their financial well-being.

With your help, we can increase public awareness of ABLE accounts nationwide and expand the number of people with disabilities who can improve the quality of their lives by owning an ABLE account.

The events and resources shared during the campaign are designed to help those who have not yet opened an ABLE account to better understand this protected savings vehicle.

We have prepared this toolkit to help get the word out about #ABLEtoSave Month:

Visit our #ABLEtoSave page to learn more about the campaign, including events, resources and more.

Learn More

Download logos for the #ABLEtoSave Campaign (includes color and white/inverse)

Download Logos

You can use this QR code to send people to the #ABLEtoSave webpage.

Download QR Code

You can use this fill-in-the-blank press release to share information about your organization's participation in #ABLEtoSave Month.

Download Press Release

Help us spread the word about #ABLEtoSave Month! You can use this brief description in your emails, newsletters and other outreach materials. News Brief: The ABLE National Resource Center (ABLE NRC) launched its annual month-long #ABLEtoSave campaign on April 1. The goal of #ABLEtoSave is to increase public awareness on the benefits of tax-advantaged ABLE savings and investment accounts to increase the financial wellbeing of people with disabilities. ABLE accounts offer eligible individuals a path to Achieve a Better Life Experience (ABLE) through the ABLE Act legislation of 2014. This includes a focus on the ways ABLE accounts can help address the needs of all individuals with a disability who are eligible for ABLE accounts. ABLE accounts have the potential to significantly increase the independence and quality of life for people with disabilities and their families without jeopardizing benefits such as Medicaid and Supplemental Security Income (SSI). #ABLEtoSave Month 2025 will include two webinars, one highlighting the Kansas ABLE plan and initiatives and the other is for individuals who are in self-employment, small business owners and entrepreneursABLE NRC will host a social media campaign and more. Visit the #ABLEtoSave Month 2025 webpage for additional resources. 
Follow our accounts on Facebook, Instagram, LinkedIn or Threads and share our #ABLEtoSave Month posts!

FACEBOOK

INSTAGRAM

LINKEDIN

THREADS

We encourage you to distribute these materials through your networks, as well as any additional materials that you have to promote your own programs. Please keep in contact with us throughout the month. In particular, please do the following:

  1. Always use the hashtag #ABLEtoSave.
  2. Like and share our posts and tag the ABLE NRC on Facebook, Instagram, LinkedIn or Threads wherever possible.
  3. Send us news articles referencing the #ABLEtoSave campaign that appear in your local media.
  4. Let us know about feedback you receive on the campaign.

On behalf of everyone at the ABLE National Resource Center, we would like to thank you in advance for participating so enthusiastically in the campaign. Let’s use our collective voices to increase the awareness of ABLE accounts!